Monday, October 20, 2014

Trend-spotting!

Let's try this out!


Well this is my first trend-spotting post, so I chose to use my home company, Evereve! The brand is pretty new so I know it's not as well known as many - so let's give it a look!

First, just a little bit about the company~

Evereve was started in Minneapolis by a mom who realized that after having kids, shopping was way harder, also that there didn't seem to be any stores that catered to moms. You may think - there are tons of stores for moms! But apparently, there aren't too many that take into account how difficult it is to wheel a stroller through the store, or try on clothes while trying to keep your child entertained, or for that matter, even help you find clothing that suits your post-baby body. Thus began Evereve!
When I first applied here I thought that I'd be some sort of weird outsider. I'm not a mom. I don't really even want to be a mom. How could I possibly belong at a store that is really aimed at moms?
Well here's the thing, moms are also women. So even though this store was started with moms in mind, what that really translates to is a store that's aimed at women - and honestly in a way that's refreshing. This isn't just your average clothing store - it really has women's needs at heart, not their wallets. 
If you've never been, and if you have one nearby - I highly recommend going for a visit. Even if you don't buy anything, the stylists will happily help you try on clothing that will really suit you. 

Ok! Enough of my bias. :P

On to the clothes!


What's the best thing about this store's clothes:
Well I'd say the quality is amazing. The photos from the website don't always do the merchandise justice, but when you feel and try on the clothing in person - man. Now I feel silly for getting some of my things so cheaply. Also DENIM. You need some jeans? You got a few extra bucks lying around? Seriously, go here.

Top Shirts 



 

 

They're pretty on point about a couple of the big trends right now: plaid and grey. 
They have a great selection of plaid, which I would recommend layering under chunky sweaters to add a little pattern interest at the neck and cuffs, or wearing open layered over t-shirts now that it's too cold to wear them alone. It can be dressy, or punk - go crazy!
The grey trend really confuses me because I honestly can't remember a time when grey wasn't a thing - but now it's THE thing! Evereve has a good combination of interesting cuts for layering. I recommend longer shirts for layering under things! The look is loose and comfy.

Top Sweaters


It's that time of year again! Sweater season. I don't know about you, but I'm starting to feel like all of my sweaters look the same. I love these 3, because they're unique, and the colors make them ideal for layering. Black and white can go with just about everything! I also love how they could easily be worn alone, as they're not boring - but they're not so crazy that you can't layer with them. Throw on a colored collared shirt under any of these and BAM. Amazing outfit.

Top Cardigans, Jackets, and Coats

 



 Ok a lot of good in this section! Layers are the thing - and if you're not a fan of pullover sweaters, I highly recommend a sweater cardi. Grey and pops of color will make the cardigan into a statement piece. I'm also loving these sort of bohemian earthy toned cardigans. 
Additionally I'm loving these leather jackets. The very last one gives the impression that you're wearing layered jackets, but it's actually all one piece! The second to last one is one of my favorites as well. You can't tell from the picture, but the back is extremely flattering!

Top Dresses


Dresses are good right now, because layering is big. Especially over leggings or under a sweater. I recommend burgundy or black because they easily go well with anything! Additionally I'm loving this sort of loose, shapeless silhouette. I know it doesn't work for everyone, but it's been catching my eye lately.

Top Pants



 


Skinnies, skinnies, skinnies. You may be a huge fan of loose jeans...but I recommend hiding them in your closet for a while because skinny is the thing right now. It looks great under long layers, and is flattering to anyone's body (yes. actually it is!!!). I'm loving the dark colors, and the greys - especially with some fun punk details.

Top Accessories



 

 

I love statement necklaces right now. Nothing looks slicker than a statement necklace on a collared shirt, or over a simple sweater. For some reason I'm in love with gold and brown! 
Infinity scarves are also the thing. They work well with t-shirts and layers. Throw on a t-shirt, and a button up, and a coat and then a colorful infinity scarf - and you've made a cozy lazy day outfit into a fashion icon!

All in all - this store is a great place to find denim that will fit any body type, and I mean, the most comfortable jeans you've ever worn in your LIFE. They have a wonderful selection of layering pieces, from long sweaters, to comfy t-shirts and button ups, to a large variety of cardigans. Then on top of that, Add a scarf or a necklace to complete the outfit!




Love it!

+ Lola 

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